Adam’s work focuses on the business and policy pathways to a low carbon future, including how communications can assist business in combating climate change, how mobile technologies can make local development more effective, and how local sustainability innovations can become successful in the global economy.

He has consulted for media and climate change agencies since 2002, worked in advertising for three years, hosted the first Climate Change TV series for the UN climate meetings, and most recently consulted for the World Bank on how mainstream blockbuster films can improve public solutions to climate change. Adam co-founded the technology and communications for development firm, Apidae, and is currently co-producing film projects on climate change solutions.